Cape Argus

The Cape Argus newspaper is a dynamic city newspaper that now offers a morning edition as well as its traditional afternoon offering, in a US broadsheet (54×8) design. It is aimed at the middle to upper income groups and seeks to lead debate in and about the city and to cover issues that are relevant to its market. It prides itself in not only excelling in covering serious, general and political news from the region, but also entertainment and sport.

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TOTAL USERS
0
MONTHLY PAGEVIEWS
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SOCIAL REACH
Gender
Males         51%
Females     49%
Ages
15-24     20%
25-44     45%
45-59     28%
60+           6%
Devices
Mobile        82%
Desktop     13%
Tablet            4%
Household Income
R1-5999         24%
R6k-19999     33%
R20k-49999  29%
R50k-69999    6%
R70k+                8%

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