Weekend Argus

Two weekend newspapers for readers in the Western Cape, encompassing all the issues of the week that was and the week to come. Best coverage of news, finance, entertainment and sport, with a strong emphasis on lifestyle issues – designed to be a feast of lighter, easily accessible reading on Saturday, and more in-depth and thought provoking reading on Sunday. Target Market: Cape Town’s LSM 7 – 10 readers looking for a range of news from latest developments to lifestyle issues.
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TOTAL USERS
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MONTHLY PAGEVIEWS
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SOCIAL REACH
Gender
Males         54%
Females     46%
Ages
15-24     18%
25-44     44%
45-59     28%
60+           8%
Devices
Mobile        77%
Desktop     18%
Tablet            4%

Household Income
R1-5999         22%
R6k-19999     33%
R20k-49999  28%
R50k-69999    7%
R70k+                9%

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